Samsung seeks smart TV growth with first Tizen OS licensing deals • TechCrunch

Samsung has verified initial third-party smart television manufacturers to deliver having its Tizen os (OS), with a few manufacturers getting ready to introduce Tizen-powered TVs this season across European countries and Australasia.

Tizen, the uninitiated, is just a Linux-based OS hosted by the Linux Foundation for over ten years, though Samsung is the main designer and driving force behind the task, deploying it across countless products including smartwatches, appliances, digital cameras, smart phones, and TVs.

Although Samsung has basically abandoned Tizen in smart phones and smart watches, TVs have actually remained fertile ground for Tizen to grow, mainly because Samsung could be the biggest attempting to sell television manufacturer globally. But while current numbers from Dataxis show that Tizen’s share of the market in 2020 had been approximately one-third when it comes to installation base, the quantity is gradually creeping downwards with all the loves of Android os television and Roku edging upwards.

An apparent means for Samsung to counter this trend is always to start things around third-parties. The Korean technology titan first unveiled intends to license Tizen with other television manufacturers a year ago, and has now taken the higher section of year the very first fruits of its grand want to be recognized.

Manufacturers including Atmaca (brands: Sunny and Axen), HKC (brands: RCA and Vispera) and Tempo (brands: Akai, Bauhn, Linsar) will undoubtedly be likely to promote this season in U.K., Spain, Turkey, brand new Zealand, and Italy, by having a handful from supplier Tempo evidently currently offered to purchase in Australia.

Competition

While this deal functions as a possibly profitable chance of Samsung to boost its profits through certification discounts, in addition highlights the increasing competition in room. Brand new and current equipment manufacturers will have a wider variety of os’s to pick from, developed by a few of the world’s biggest technology businesses including Bing, Roku, and LG, the second having opened its WebOS os to third-parties a year ago.

Tizen, though, could be a really alluring idea for television manufacturers given its current reach and appeal — apps which can be currently readily available for Samsung’s Tizen-powered TVs will continue to work with Tizen TVs off their manufacturers too. In addition to that, all Tizen TVs should be able to access features particularly Samsung’s va Bixby, which ushers sound search to the mix.

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