One hundred million tracks. 

Twenty-one years on from innovation of iTunes and first associated with initial iPod, we’ve gone from 1,000 tracks inside pocket to 100,000x that on Apple musical. It’s phenomenal development by any metric. The whole history, current, and future of music are at your fingertips or sound demand.

More music than it is possible to pay attention to in an eternity, or a few lifetimes. More music than some other platform. Basically the biggest number of music, in just about any structure, ever.

One hundred million tracks — it is lots which will consistently develop and exponentially multiply. Nonetheless it’s more than simply lots, representing one thing more significant — the tectonic change in the industry of music generating and circulation during these previous 2 decades.

Back into the 1960s, just 5,000 brand new records had been released every year. Today, around the globe, in 167 nations and areas on Apple musical, any musician of any description can compose and record a track and launch it globally. Each and every day, over 20,000 vocalists and songwriters are delivering brand new tracks to Apple musical — tracks which make our catalog better still than it had been the time prior to. 100 million tracks is proof an even more democratic area, in which anybody, a brand new musician making music from their bed room, may have another big hit.

This is not simply a way to think on what lengths we’ve come, but in addition a minute to check ahead toward work we now have kept to accomplish. At Apple musical, peoples curation has become the core to every thing we do, both in manners you can observe, like our editorial playlists; and means you can’t, such as the peoples touch that drives our suggestion algorithms. Now as part of your, we realize that investment in peoples curation are going to be input making united states the most truly effective at connecting designers and audiences.

With this type of huge expanse of tracks, we realize you will need somebody here to help you through. Gone would be the times of striking shuffle on your own collection: Now it is on united states to assist you find out brand new favorites and rediscover forgotten gems, whether it is certainly one of our specialist radio hosts lighting your way, or even a handcrafted playlist.

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