Amazon will likely be shutting down Amazon Academy, an internet studying platform it launched in India for high-school college students final yr, the corporate stated Thursday.

The retailer says it can wind down the edtech service within the nation in a phased method beginning August 2023. Those that signed up for the present educational batch will obtain a full refund, it stated.

Amazon formally launched Academy, beforehand known as JEE Prepared, early final yr, however had been testing the platform since mid-2019. Academy sought to assist college students put together for entry into the nation’s prestigious engineering schools.

The service provided curated studying materials, reside lectures, mock assessments and complete assessments to assist college students be taught and apply math, physics and chemistry and put together for the Joint Entrance Examinations (JEE), a government-backed engineering entrance evaluation carried out in India for admission to numerous engineering schools within the nation.

The great providing from the agency had prompted some to consider that Amazon is perhaps making a serious foray into the training market and should pose risk to upstarts reminiscent of Byju’s, Unacademy and Vedantu.

The homepage of Amazon Academy web site. (Picture credit: Amazon)

Greater than 260 million kids go to high school in India and far of the inhabitants sees training as a key to financial progress and a greater life. Fb additionally invested in Unacademy, a Bangalore-based startup that provides on-line studying courses. Google, which invested in Indian edtech startup Cuemath, additionally partnered with CBSE to coach greater than 1 million lecturers in India and supply a variety of free instruments reminiscent of G Suite for Training, Google Classroom and YouTube to assist digitize the training expertise within the nation.

“At Amazon, we predict large, experiment, and spend money on new concepts to please prospects. We additionally frequently consider the progress and potential of our services to ship buyer worth, and we usually make changes based mostly on these assessments,” an Amazon spokesperson advised TechCrunch.

“Following an evaluation now we have made the choice to discontinue Amazon Academy. We’re winding down this program in a phased method to maintain present prospects.”

The corporate didn’t share why it’s winding down Academy, however ET Prime (paywalled), which first reported the event, stated the transfer was a part of the its ongoing cost-cutting measures.

Amazon is planning to chop about 10,000 jobs, in response to media experiences, and commenced eliminating roles in some divisions together with units and providers earlier this month. Amazon additionally shut down groups that make AWS tutorials and different on-line programs, Enterprise Insider reported.

In a memo, which Amazon has since made public, chief government Andy Jassy stated extra layoffs will come subsequent yr.

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